BRANDING
+ What is the difference between a Submark, a Logo and Branding?
- A Logo is the visual representation 'face' of a business in the form of words, an icon or both.
- A Submark is usually a simplified variation of the logo for situations when the full logo being aplied won't neccessarily work.
- Branding is the process used to build your business's identity (how your audience see your business through their eyes). This is not limited to a just a logo, visuals etc. It can be in the form of your brand voice (messaging), marketing, etc. With every touchpoint you have with your customers/clients they are forming an opinion of your business.
+ So then what is a Brand Identity?
A Brand Identity is the collection of your visual elements that represent the style and personality of your business. This is presented at the end of your project in a one page quick-reference PDF guide called a Brandboard.
+ And a Moodboard is?
A Moodboard
+ What happens if I'm not happy after the 2 rounds of refinements to my branding?
Answer Here
SOCIAL MEDIA TEMPLATES
+ What website platforms do you work on and why?
+ So then what is a Brand Identity?
A Brand Identity is the collection of your visual elements that represent the style and personality of your business. This is presented at the end of your project in a one page quick-reference PDF guide called a Brandboard.
+ And a Moodboard is?
A Moodboard
+ What happens if I'm not happy after the 2 rounds of refinements to my branding?
Answer Here